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An Innovative Physician Communications Program

NORWALK, Conn. (Nov. 4, 2013) – HealthDay is now offering Physician's Briefing Essentials, a managed and hosted turnkey physician communications program.

Physician's Briefing Essentials features your physician-centric messages within a specialty-specific eNewsletter, which also includes breaking clinical news articles and free Continuing Medical Education (CME) credits for physicians.

Physician's Briefing articles with AMA PRA Category 1 credits™ are now available and will increase to five daily articles by Dec. 1. The five featured specialties include: Cardiology, Diabetes & Endocrinology, Family Medicine, Hematology & Oncology, and OBGYN & Women's Health. Additional CME specialties are planned for 2014.

"We are excited to provide a service that allows hospitals to connect with community physicians through tailored announcements," said Tony Hall, Director, National Accounts. Physician's Briefing Essentials is sent to physicians with an individual hospital's branding to communicate key updates, improve relationships and provide physicians and other medical professionals with useful and timely information.

Adding free CME credits to Physician's Briefing articles is a result of the joint sponsorship of Paradigm Medical Communications, LLC and HealthDay. Paradigm Medical Communications, LLC is accredited by the Accreditation Council for Continuing Medical Education to provide continuing education credit to physicians. After reading articles that are accredited for CME, physicians can create their own online accounts, track their learning activity and easily print certificates.

Physician's Briefing Essentials combines value-added clinical news, free CME credits and a vehicle to inform physicians about new hospital programs and services into one user friendly online experience.

To learn more about Physician's Briefing Essentials visit www.healthday.com/pb_essentials.html.

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About HealthDay

HealthDay is a leading producer and syndicator of evidence-based health news for consumers and physicians and is one of the largest health news syndicators to Internet sites. Its daily consumer health news service appears on more than 5,000 websites such as WebMD, MSN Health, USNews.com, Everyday Health, and government websites like Healthfinder.gov, and MedlinePlus. A daily video version of the top health news story of the day is featured on HealthDay TV, a 90-second daily news broadcast appearing on several major media and U.S. government websites.

HealthDay also produces Physician's Briefing, a daily news service for physicians and other medical professionals. This service is licensed to hospitals, managed care organizations, media companies, and point of care providers.

HealthDay's custom content division produces specialized content for a variety of audiences and works with some of the larger health portals in the United States.

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About Paradigm

Paradigm Medical Communications, LLC is a multiple award-winning medical education company that develops innovative medical education activities. We expertly tailor all of our initiatives to fulfill the needs of diverse, sophisticated clinical audiences and diligently monitor ongoing activities to facilitate continuous growth and improvement.

Paradigm Medical Communications, LLC is accredited by the Accreditation Council for Continuing Medical Education (ACCME) to provide continuing medical education for physicians. Paradigm has been an ACCME-accredited provider of continuing medical education since 2007. In 2013, Paradigm Medical Communications, LLC was resurveyed by the Accreditation Council for Continuing Medical Education (ACCME) and awarded accreditation through 2017 as a provider of continuing medical education for physicians.

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