HealthDay Sponsorship Solutions

Performance-Based.
Brand-Safe.
No Media Waste.

Launch performance-based healthcare marketing campaigns that connect your brand with verified healthcare professionals and highly engaged consumer audiences through trusted medical journalism, specialty newsletters and disease-state sponsorships.

  • HealthDay Owned or IQVIA-verified healthcare professional audiences
  • Performance-based sponsorship opportunities
  • Contextually relevant disease-state content
  • Premium, brand-safe editorial environment
PHARMA BRAND
HealthDay
HEALTHDAY OWNED / IQVIA-VERIFIED AUDIENCES
Verified Physicians
Consumer Patients
RESULTS DELIVERED

Trusted by leading health media

WebMD US News Physician's Weekly Clinical Advisor Haymarket Medical Network

Audience powered by

IQVIA

The Pharma Advertising Challenge

Healthcare marketers face growing pressure to reach qualified audiences while maintaining compliance and demonstrating ROI.

  • Reach verified healthcare professionals
  • Maintain MLR compliance
  • Demonstrate measurable performance
  • Protect brand reputation
  • Eliminate wasted media spend
Healthcare media buyer reviewing campaign performance

The HealthDay Solution

HealthDay combines trusted healthcare journalism with verified audience targeting to deliver campaigns built for accuracy, compliance and measurable performance.

Your brand appears alongside relevant, evidence-based health content aligned with the therapeutic area and audience you need to reach.

Healthcare professionals

Zero Waste

Verified HCP audiences help ensure your message reaches the right professionals.

Brand Safe

Trusted editorial standards create an MLR-friendly, premium environment.

Disease-State Alignment

Place your brand beside relevant content across more than 40 medical specialties.

Performance Based

Build campaigns around agreed outcomes with transparent, measurable reporting.

Trusted Healthcare Media Since 1999

25+ Years of editorial excellence
5,000+ Health stories published annually
40+ Medical specialties covered
Millions Of readers reached every year
Verified Healthcare professional audiences
Daily Newsletters and editorial updates
Flexible campaign opportunities

Our Audience Solutions

Reach healthcare professionals and consumers through trusted, contextually relevant channels and custom campaign programs.

Healthcare professionals

Healthcare Professionals

IQVIA-verified NPIs across healthcare specialties.

Consumer health audience

Consumer Audiences

Engaged readers and patients seeking trusted health information.

Specialty healthcare newsletters

Specialty Newsletters

Niche, engaged audiences organized by clinical specialty.

Sponsored healthcare content

Sponsored Content

Thought leadership, native articles, video and custom features.

Medical conference

Medical Conferences

Conference coverage, interviews, video and event sponsorships.

Custom healthcare campaign

Custom Campaigns

Fully bespoke programs developed around your campaign goals.

Reach Across 40+ Medical Specialties

Oncology
Cardiology
Neurology
Diabetes
Women’s Health
Mental Health
Dermatology
Pulmonology
Gastroenterology
Immunology
A simpler path to market

How It Works

1

Tell Us Your Campaign Goals

Share your objectives, priority audience, therapeutic area and key performance metrics.

2

We Build a Custom Sponsorship

We create a tailored, performance-based program aligned with your campaign brief.

3

Reach Verified Audiences

Your message is delivered through appropriate HCP and consumer channels.

4

Receive Transparent Reporting

Review clear campaign results, engagement metrics and audience reporting.

Campaign visibility

Transparent Healthcare Sponsorship Reporting

Campaign reporting provides visibility into audience delivery, engagement and performance against agreed objectives.

  • Verified audience reach
  • Impressions and delivery
  • Engagement and open rates
  • Clicks and conversions
  • Therapeutic-area performance
Example campaign performance dashboard
HealthDay healthcare sponsorship solutions guide
Download the guide

Download Our Healthcare Sponsorship Guide

Learn how HealthDay helps pharmaceutical companies and agencies reach verified healthcare professionals and engaged patient audiences through performance-based sponsorships.

Ready to Reach Verified Healthcare Audiences?

Talk to our partnerships team about a campaign tailored to your therapeutic area, audience and performance goals.

Schedule a Consultation
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